{"id":4588,"date":"2026-04-01T16:51:30","date_gmt":"2026-04-01T13:51:30","guid":{"rendered":"https:\/\/dbsnewsmedia.com\/?p=4588"},"modified":"2026-04-01T16:51:30","modified_gmt":"2026-04-01T13:51:30","slug":"turistlerin-yeni-gozdesi-belli-oldu-istanbulun-o-caddesi-igne-atsan-yere-dusmeyecek-hale-geldi","status":"publish","type":"post","link":"https:\/\/dbsnewsmedia.com\/?p=4588","title":{"rendered":"Turistlerin Yeni G\u00f6zdesi Belli Oldu! \u0130stanbul’un O Caddesi \u0130\u011fne Atsan Yere D\u00fc\u015fmeyecek Hale Geldi"},"content":{"rendered":"\n

Cushman & Wakefield I TR International\u2019\u0131n Ba\u011fdat Caddesi, \u0130stiklal Caddesi ve Ni\u015fanta\u015f\u0131 B\u00f6lgesi\u2019nin 2025 y\u0131l\u0131 perakende verilerini inceledi\u011fi rapor, \u0130stanbul\u2019un ana al\u0131\u015fveri\u015f caddelerinde ziyaret\u00e7i trafi\u011finin turist say\u0131s\u0131na ba\u011fl\u0131 olarak belirgin \u015fekilde ayr\u0131\u015ft\u0131\u011f\u0131n\u0131 ortaya koydu. \u0130stiklal Caddesi, ayl\u0131k ortalama 7,5 milyon ve y\u0131ll\u0131k 107 milyon ziyaret\u00e7iyle metropol turizminin merkezi olarak son y\u0131llar\u0131n tarihi kalabal\u0131\u011f\u0131n\u0131 yakalad\u0131. \u0130\u015fte \u0130stiklal Caddesi ziyaret\u00e7i say\u0131s\u0131 ve di\u011fer caddeler\u2026<\/strong><\/p>\n\n\n\n

Di\u011fer yandan Ni\u015fanta\u015f\u0131 B\u00f6lgesi\u2019nde yaya trafi\u011fi 2024 y\u0131l\u0131nda 36 milyon seviyesindeyken, 2025 y\u0131l\u0131nda 14,6 milyon seviyesine gerileyerek keskin bir daralma ya\u015fad\u0131. Yaya trafi\u011findeki bu gerilemede, son y\u0131llarda b\u00f6lge ziyaret\u00e7i profilinde \u00f6nemli yer tutan Arap turist say\u0131s\u0131ndaki azal\u0131\u015f\u0131n etkili oldu\u011fu de\u011ferlendirildi. 2024 y\u0131l\u0131nda kentsel d\u00f6n\u00fc\u015f\u00fcm etkisiyle ziyaret\u00e7i say\u0131s\u0131nda keskin bir daralma ya\u015fayan Ba\u011fdat Caddesi ise 2025 y\u0131l\u0131nda toparlanarak; k\u0131smi bir iyile\u015fme g\u00f6sterdi.<\/p>\n\n\n\n

Uluslararas\u0131 gayrimenkul dan\u0131\u015fmanl\u0131k \u015firketi Cushman & Wakefield I TR International<\/strong>, Ba\u011fdat Caddesi, \u0130stiklal Caddesi ve Ni\u015fanta\u015f\u0131 B\u00f6lgesi\u2019ni kapsayan \u201c\u0130stanbul Al\u0131\u015fveri\u015f Caddeleri Raporu<\/strong>\u2019nun\u201d 12\u2019ncisini yay\u0131mlad\u0131.<\/p>\n\n\n\n

\u0130stanbul\u2019un 3 ana al\u0131\u015fveri\u015f caddesinin 2025 y\u0131l\u0131 ziyaret\u00e7i trafi\u011fi ve perakende verilerini inceleyen rapor, ma\u011faza doluluk oranlar\u0131n\u0131n y\u00fcksek seviyelerde seyretti\u011fini ortaya koydu. Caddelerdeki ziyaret\u00e7i trafi\u011finde turist odakl\u0131 bir ayr\u0131\u015fma ya\u015fan\u0131rken, \u0130stiklal Caddesi y\u0131ll\u0131k 107 milyon ziyaret\u00e7i say\u0131s\u0131yla son y\u0131llar\u0131n en y\u00fcksek oran\u0131na ula\u015ft\u0131 Ni\u015fanta\u015f\u0131 ise keskin bir daralma ya\u015fad\u0131.<\/p>\n\n\n\n

Rapora g\u00f6re, \u0130stanbul\u2019un ana al\u0131\u015fveri\u015f caddelerinde y\u00fcksek doluluk ve s\u0131n\u0131rl\u0131 arz yap\u0131s\u0131 korunurken kiralama faaliyetlerinde metrekare baz\u0131nda belirgin bir azal\u0131\u015f g\u00f6r\u00fcld\u00fc. \u0130stanbul perakende pazar\u0131nda 2025 y\u0131l\u0131n\u0131n kiralama davran\u0131\u015flar\u0131nda daha k\u00fc\u00e7\u00fck metrekarelere y\u00f6nelim ve lokasyon bazl\u0131 ayr\u0131\u015fman\u0131n belirginle\u015fti\u011fi bir denge s\u00fcreci olarak de\u011ferlendirildi\u011fi rapor sonu\u00e7lar\u0131na yans\u0131d\u0131.<\/p>\n\n\n\n

Al\u0131\u015fveri\u015f Turizminde Yeni Trend: Markalar Daha Kompakt ve Verimli Ma\u011fazalara Ge\u00e7iyor<\/strong><\/p>\n\n\n\n

Rapora g\u00f6re 2025 y\u0131l\u0131 itibar\u0131yla \u0130stanbul\u2019un ana al\u0131\u015fveri\u015f caddelerinde birincil kira seviyeleri ayl\u0131k metrekare baz\u0131nda Abdi \u0130pek\u00e7i Caddesi\u2019nde 250 dolar ve \u0130stiklal Caddesi\u2019nde 220 dolar ile 2024 y\u0131l\u0131 ile ayn\u0131 kald\u0131. Ba\u011fdat Caddesi\u2019nde ise 2024 y\u0131l\u0131nda 150 dolar olan birincil kira seviyesi 2025 y\u0131l\u0131nda 180 dolara y\u00fckseldi.
Raporda \u0130stanbul\u2019daki ana al\u0131\u015fveri\u015f caddelerinin y\u00fcksek doluluk oranlar\u0131, g\u00fc\u00e7l\u00fc marka karmas\u0131 ve s\u0131n\u0131rl\u0131 arz yap\u0131s\u0131 sayesinde kira seviyelerini korudu\u011fu, ancak kiralama i\u015flemlerinde daha k\u00fc\u00e7\u00fck metrekareli ma\u011fazalara y\u00f6nelimin giderek belirginle\u015fti\u011fi vurguland\u0131.<\/p>\n\n\n\n

Son be\u015f y\u0131lda \u00fc\u00e7 ana caddede kiralama i\u015flem say\u0131s\u0131 2021\u2019de 144 seviyesinden 2025 y\u0131l\u0131nda 64 seviyesine gerilerken, toplam kiralama hacmi yakla\u015f\u0131k 7.500 m\u00b2 ile son y\u0131llar\u0131n en d\u00fc\u015f\u00fck seviyesinde kald\u0131.<\/p>\n\n\n\n

2025 y\u0131l\u0131nda i\u015flem adedinde art\u0131\u015f g\u00f6zlenmesine ra\u011fmen, metrekare baz\u0131nda daralma ya\u015fand\u0131\u011f\u0131 verilere yans\u0131d\u0131. Ortalama kiralanan alan b\u00fcy\u00fckl\u00fc\u011f\u00fc d\u00fc\u015ferek i\u015flemlerin daha k\u00fc\u00e7\u00fck metrekareli birimlerde yo\u011funla\u015ft\u0131\u011f\u0131 g\u00f6r\u00fcld\u00fc. Bu g\u00f6r\u00fcn\u00fcm, piyasada talebin devam etti\u011fini ancak markalar\u0131n daha se\u00e7ici ve daha kompakt alanlara y\u00f6neldi\u011fini ortaya koydu.<\/p>\n\n\n\n

Turistlerin De\u011fi\u015fmez Rotas\u0131 \u0130stiklal: Y\u00fczde 98 Doluluk ve Tarihi Kalabal\u0131k!<\/strong><\/p>\n\n\n\n

\u0130stiklal Caddesi do\u011fal s\u0131n\u0131rlar\u0131na ula\u015fan arz ve y\u00fczde 98 doluluk oran\u0131yla neredeyse tam kapasiteye ula\u015ft\u0131. Raporda \u0130stanbul\u2019un ana al\u0131\u015fveri\u015f caddeleri aras\u0131nda ziyaret\u00e7i trafi\u011finde en g\u00fc\u00e7l\u00fc performans\u0131 \u0130stiklal Caddesi\u2019nin g\u00f6sterdi\u011fi ortaya kondu.<\/p>\n\n\n\n

2025 y\u0131l\u0131nda \u0130stiklal Caddesi\u2019nin hafta i\u00e7i g\u00fcnl\u00fck ziyaret\u00e7i say\u0131s\u0131 y\u00fczde 13 art\u0131\u015fla yakla\u015f\u0131k 240 bine, hafta sonu ziyaret\u00e7i say\u0131s\u0131 ise y\u00fczde 27 art\u0131\u015fla 427 bine y\u00fckseldi. Caddenin y\u0131ll\u0131k toplam ziyaret\u00e7i say\u0131s\u0131 ise 107 milyona \u00e7\u0131karak \u0130stanbul\u2019un hem turizm hem de perakende hareketlili\u011fi a\u00e7\u0131s\u0131ndan en yo\u011fun noktalar\u0131ndan biri olma \u00f6zelli\u011fini korudu. K\u00fclt\u00fcr, sanat ve turizm faaliyetlerinin yo\u011funlu\u011fu ile g\u00fc\u00e7l\u00fc marka karmas\u0131n\u0131n \u0130stiklal Caddesi\u2019nin ziyaret\u00e7i trafi\u011fini destekleyen en \u00f6nemli fakt\u00f6rler aras\u0131nda yer ald\u0131\u011f\u0131 ifade edildi.<\/p>\n\n\n\n

Ni\u015fanta\u015f\u0131’nda Kan Kayb\u0131: Arap Turistlerin \u00c7ekilmesi Trafi\u011fi Yar\u0131 Yar\u0131ya D\u00fc\u015f\u00fcrd\u00fc<\/strong><\/p>\n\n\n\n

Ni\u015fanta\u015f\u0131 B\u00f6lgesi\u2019nde yer alan Abdi \u0130pek\u00e7i Caddesi, ayl\u0131k metrekare ba\u015f\u0131na 250 dolar seviyesindeki birincil kira ile \u0130stanbul\u2019un en pahal\u0131 al\u0131\u015fveri\u015f caddesi olma unvan\u0131n\u0131 korudu.<\/p>\n\n\n\n

Abdi \u0130pek\u00e7i Caddesi ayl\u0131k metrekarede 250 dolarl\u0131k kiras\u0131yla, Amsterdam (242.50 ABD$\/m\u00b2) ve Helsinki\u2019nin (118 ABD$\/m\u00b2) l\u00fcks caddelerini geride b\u0131rakt\u0131.
Rapor sonu\u00e7lar\u0131, ziyaret\u00e7i trafi\u011finde ise belirgin bir d\u00fc\u015f\u00fc\u015fe i\u015faret etti. Y\u0131ll\u0131k ziyaret\u00e7i say\u0131s\u0131 2024 y\u0131l\u0131nda yakla\u015f\u0131k 36 milyon seviyesindeyken, 2025 y\u0131l\u0131nda 14.6 milyon seviyesine gerileyerek keskin bir daralma kaydetti. Benzer \u015fekilde, hafta i\u00e7i ve hafta sonu ziyaret\u00e7i say\u0131lar\u0131nda da s\u0131ras\u0131yla y\u00fczde 50 ve y\u00fczde 72 oran\u0131nda d\u00fc\u015f\u00fc\u015f g\u00f6zlemlendi. Yaya trafi\u011findeki bu gerilemede, son y\u0131llarda b\u00f6lgedeki ziyaret\u00e7i profilinde \u00f6nemli bir yer tutan yabanc\u0131 turist say\u0131s\u0131ndaki azal\u0131\u015f\u0131n etkili oldu\u011fu de\u011ferlendirilirken; \u00f6zellikle ge\u00e7mi\u015fte y\u00fcksek olan Arap turist yo\u011funlu\u011fundaki d\u00fc\u015f\u00fc\u015f, Ni\u015fanta\u015f\u0131\u2019nda yaya trafi\u011fi \u00fczerinde a\u015fa\u011f\u0131 y\u00f6nl\u00fc bask\u0131 yaratt\u0131.<\/p>\n\n\n\n

Uluslararas\u0131 Markalar\u0131n Yeni Tercihi Ba\u011fdat Caddesi: Kentsel D\u00f6n\u00fc\u015f\u00fcmle Cazibesi Art\u0131yor<\/strong><\/p>\n\n\n\n

Ba\u011fdat Caddesi\u2019nde birincil kira seviyeleri 2025 y\u0131l\u0131nda art\u0131\u015f g\u00f6stererek metrekare baz\u0131nda 150 dolardan 180 dolar seviyesine \u00e7\u0131karak, art\u0131\u015f kaydeden tek ana cadde oldu.
Yabanc\u0131 marka oran\u0131 Ba\u011fdat Caddesi\u2019nde y\u00fczde 23, Ni\u015fanta\u015f\u0131 B\u00f6lgesi\u2019nde y\u00fczde 18 ve \u0130stiklal Caddesi\u2019nde y\u00fczde 15 seviyesinde \u00f6l\u00e7\u00fcld\u00fc. B\u00f6ylece, Ba\u011fdat Caddesi di\u011fer caddeler aras\u0131nda en y\u00fcksek uluslararas\u0131 marka oran\u0131na sahip olma konumunu korumaya devam etti.<\/p>\n\n\n\n

S\u00fcregelen kentsel d\u00f6n\u00fc\u015f\u00fcm projelerinin cadde dinamiklerini etkilemeye devam etti\u011fi belirtilen raporda, 2025 y\u0131l\u0131nda cadde \u00fczerindeki kentsel d\u00f6n\u00fc\u015f\u00fcm faaliyetlerinde y\u00fczde 34 oran\u0131nda art\u0131\u015f kaydedildi\u011fi g\u00f6r\u00fcld\u00fc. Bu durumun k\u0131sa vadede kiralama faaliyetlerini ve ziyaret\u00e7i hareketlili\u011fini s\u0131n\u0131rlayabilse de modernize edilen fiziki yap\u0131 ve yenilenen ticari alanlar\u0131n orta vadede caddenin cazibesini art\u0131rmas\u0131n\u0131n beklendi\u011fi vurguland\u0131.<\/p>\n\n\n\n

Gelecek Vizyonu: K\u00fcresel Turizm Dinamikleri ve Ekonomi, Caddelerin Kaderini Belirleyecek<\/strong><\/p>\n\n\n\n

Perakende sekt\u00f6r\u00fcnde artan maliyetler ve k\u00fcresel ekonomik belirsizlikler do\u011frultusunda markalar\u0131n daha temkinli stratejiler benimseyece\u011fi de\u011ferlendirilen raporda, \u201c\u00d6n\u00fcm\u00fczdeki d\u00f6nemde \u0130stanbul\u2019un ana perakende caddelerinde b\u00fcy\u00fcme odakl\u0131 geni\u015flemeden ziyade verimlilik ve se\u00e7icilik odakl\u0131 bir perakende hareketinin \u00f6ne \u00e7\u0131kmas\u0131 beklenmektedir. Artan maliyetler ve k\u00fcresel ekonomik belirsizlikler do\u011frultusunda markalar\u0131n daha temkinli stratejiler benimseyerek daha k\u00fc\u00e7\u00fck metrekareli, y\u00fcksek performansl\u0131 ve lokasyon kalitesi y\u00fcksek alanlara y\u00f6nelmesi \u00f6ng\u00f6r\u00fclmektedir\u201d denildi. Bu s\u00fcre\u00e7te birincil lokasyonlar\u0131n g\u00fc\u00e7l\u00fc talep g\u00f6rmeye devam ederken, ikincil sokaklarda yer alan perakende alanlar\u0131n\u0131n ise daha fazla bask\u0131 alt\u0131nda kalmas\u0131 bekleniyor.<\/p>\n\n\n\n

Tarih:<\/strong>\u00a001.04.2026,16.52<\/p>\n\n\n\n

Edit\u00f6r\u00fcn Notu: Turizm G\u00fcnl\u00fc\u011f\u00fc Gazetesi\u2019nde yay\u0131mlanan bu haber, \u00f6z\u00fcne sad\u0131k kal\u0131narak yeniden d\u00fczenlenmi\u015ftir.<\/p>\n\n\n\n

Kaynak:https:\/\/www.turizmgunlugu.com\/2026\/04\/01\/istiklal-caddesi-ziyaretci-sayisi\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

“Uluslararas\u0131 gayrimenkul dan\u0131\u015fmanl\u0131k \u015firketi Cushman & Wakefield’\u0131n yay\u0131mlad\u0131\u011f\u0131 son rapor, \u0130stanbul’un al\u0131\u015fveri\u015f turizmindeki \u00e7arp\u0131c\u0131 de\u011fi\u015fimi g\u00f6zler \u00f6n\u00fcne serdi. \u0130stiklal Caddesi turist ak\u0131n\u0131yla y\u0131ll\u0131k 107 milyon ziyaret\u00e7iye ula\u015farak tarihi bir rekor k\u0131rarken ve y\u00fczde 98 dolulu\u011fa ula\u015f\u0131rken; Ni\u015fanta\u015f\u0131 b\u00f6lgesi, \u00f6zellikle Arap turist say\u0131s\u0131ndaki keskin d\u00fc\u015f\u00fc\u015f\u00fcn etkisiyle yaya trafi\u011finde b\u00fcy\u00fck bir daralma ya\u015fad\u0131. Rapor, megakentin al\u0131\u015fveri\u015f rotalar\u0131ndaki turizm odakl\u0131 ayr\u0131\u015fmay\u0131 t\u00fcm \u00e7\u0131plakl\u0131\u011f\u0131yla ortaya koyuyor.”<\/p>\n","protected":false},"author":3,"featured_media":4592,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[11],"tags":[1567],"class_list":["post-4588","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-turizm","tag-istiklalcaddesi-alisveristurizmi-istanbulturizmi-nisantasi-bagdatcaddesi-turizmgundemi-perakendesektoru-arapturistler-seyahat-turkiyeturizmi"],"jetpack_featured_media_url":"https:\/\/dbsnewsmedia.com\/wp-content\/uploads\/2026\/04\/istiklal-caddesi-Depositphotos.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/4588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4588"}],"version-history":[{"count":1,"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/4588\/revisions"}],"predecessor-version":[{"id":4593,"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=\/wp\/v2\/posts\/4588\/revisions\/4593"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=\/wp\/v2\/media\/4592"}],"wp:attachment":[{"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4588"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4588"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dbsnewsmedia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}